亦清欢果酒

所属行业

饮品｜快消品

服务内容

产品包装设计

创意思路

「合口老茶铺」 
我们为这个果酒品牌创建了品牌标识和包装设计，这些思路都植根于人和大自然，其产品的货源农场用手工插图元素来展示，将产品独特风味搭配其属性色彩来激发消费者的感官。每个产品类别都独有自己的色彩传达符号，又同时将它们完整地整合在一起。

We created the brand identity and packaging design for this fruit wine brand, with concepts rooted in humanity and nature. The sourcing farms are showcased through hand-drawn illustrations, while the unique flavors of the products are paired with their corresponding hues to stimulate consumers' senses. Each product category has its own color-coded symbol, yet they are seamlessly integrated into a cohesive whole.